NỔ Album Launch
Global CampaignFull ownership of a global album launch across US and Vietnam. Coordinated 7 workstreams, zero paid media.
Result
Top 6 Spotify Global Debut
I turn ideas into movements. From albums topping global charts to communities built from zero — I bridge creativity with execution across US and APAC.
End-to-end execution
Complex, multi-stakeholder programs from scope to delivery. Budget, timeline, vendors, final output.
Video, social, editorial
From concept to publish across TikTok, Instagram, YouTube, LinkedIn.
0 to 1, organic
Building engaged communities with systems, not luck. Creator partnerships and social strategy.
Launch strategy
From brand positioning to launch day execution. Cross-border campaigns across US and APAC.
Deep dives into campaigns that moved the needle.
Based in San Francisco. My work spans album launches that debuted on global charts, media platforms built from scratch, award shows created during COVID, creator networks for Universal Music, and content across every platform.
I speak English, Vietnamese, and conversational Mandarin. When I'm not shipping, I'm probably propagating a plant or exploring Chinatown.
MSc Project Management
Northeastern, 3.98 GPA
Women Who Empower
$1.32M+ Fund Innovator
The Residency Delta
Sam Altman-backed

Open to roles in marketing, growth, content, community, and program management at startups and mission-driven companies.
Designed with care. Built with Next.js.